Skip to content

Newsletter

Get coupons with new registration!
dominant hand:
Color:Normandy Blue

```json { "text": "[Limited Stock] Previous Model" } ```
[Mottainai] Hitoe® Fold Less - Etretat - v.2022

Sale price$276.00 USD Regular price$368.00 USD
Earn $13.80 in store credit
In stock
Maximum Card Capacity
3 cards
4 cards
5 cards
6 cards
Delicacy
Durable
Refined
Aging
Light
Deep

The Hitoe® Fold Aria 2021 model is a previous generation product.
There are two differences from the latest model.
The first is the finish of the coin and card pocket edges.
The second is a difference in width of about 3mm.


Concept

Maximum Freedom with Minimum Essentials

"Less is More" – Ludwig Mies van der Rohe, 20th-century architect
This philosophy embodies freedom born from stripping away the superfluous.
As cashless payments become more prevalent, we refined the essential elements to deliver lightness, intuitive comfort, and a liberating sense of freedom.

"The less you carry, the freer you are."

The Hitoe® Fold Less, the thinnest in the series, brings new value to you.

The ideal cashless wallet - Hitoe® Fold Less -Etretat-
Small, thin, and refined design


About Etretat Leather

French Calf Inspired by the Cliffs of Etretat

Etretat is a coastal area in Normandy, France, known for its white limestone cliffs stretching along the sea.
Bathed in gentle light, the tranquil and poetic scenery has long inspired artists such as Claude Monet.
This French calf leather draws inspiration from the natural symphony of this breathtaking landscape.

Cliffs of Etretat in Normandy, France
Cliffs of Etretat, Normandy, France


Technology

Innovative Ideas and Meticulous Craftsmanship

|Patented Inner Hook

A patented technology with a new concept that uses the card itself as a fastener. By using no metal fittings, a thin and flat design is achieved. If inserted incorrectly, the wallet will not open, so there is no concern about coins accidentally spilling out.

Hitoe® Fold Less -Etretat- Patented inner hook integrated with the bill holder
Patented inner hook
Card drop prevention - Hitoe® Fold Less -Etretat-
Prevents cards from falling out

|Hitoe® Structure for Ultimate Thinness

Open state - Hitoe® Fold Less -Etretat-
Hitoe® structure where cards and coins do not overlap

The "Hitoe® structure" arranges cards, coins, and bills side by side without overlapping, achieving astonishing thinness without compromising storage capacity. The leather layers are also kept to a maximum of 5.

Even when storing 10 bills, 15 coins, and 3 cards, the thickness is only 9mm.

※ Thickest part, excluding the coin pocket

Can store plenty
Stores plenty, yet only 9mm thick

|Superior Double-Sided Construction

The "Double-faced-Jitate" (double-sided construction) bonds two pieces of leather together to create a smooth, single-piece look. This construction, which combines durability and elegance, is a testament to the artisan's precise and skilled craftsmanship.

Hitoe® Fold Less -Etretat- The minimalist emboss is hidden beneath the card
Simple design with the emboss hidden under the card

|Slipless Specification (Patent Pending)

Cards can be smoothly inserted and removed at any time, yet they are less likely to accidentally fall out.

Slipless design to prevent cards from falling

Design

Timeless Beauty Guided by Nature

|Nature's Law of Beauty

We incorporated the beautiful harmony of the natural world, as depicted by the Fibonacci sequence, into the wallet's proportions.
Each time you hold it, you'll feel a well-balanced beauty that resonates with your heart.

Proportions based on the Fibonacci spiral
Beauty based on the Fibonacci spiral

God is in the details

"God is in the details" is another saying left by Mies van der Rohe.
The refined tension and dignified presence reside in the details.

Delicate stitching, carefully polished leather edges, and fine lines along the borders.
The aesthetic sense residing in the details adds depth to the presence of this wallet.

Edge treatment - Hitoe® Fold Less
Carefully polished edge treatment

|Details for Thinness

The leather is sewn on the outside to minimize overlapping.
These details are faithful to our ideal.

Edge comparison - Hitoe® Fold Less
Edge design focused on thinness
Comparison with iPhone - Hitoe® Fold Less -Etretat-
Slim profile comparable to an iPhone

|Beauty achieved with leather alone

No metal fittings or flaps. Just a simple design where leather holds everything together. Its simplicity means no snagging, allowing you to carry it smartly anywhere.

Flat design without any metal fittings - Hitoe® Fold Less -Etretat-
Composed entirely of leather, no metal hardware

|Durable and Beautiful for a Long Time

No metal fittings are used, and the stitching is placed in positions resistant to fraying.
Vulnerable corners are reinforced with stacked leather for enhanced durability.
Furthermore, the seam allowance is kept to a minimum, ensuring the design retains its shape even when placed in a pocket.

Corner reinforcement - Hitoe® Fold Less -Etretat-
Corners reinforced with leather for durability

Usability

Simplify Daily Actions

|One-Action Convenience

Just bend the wallet into a "V" shape. Bills and cards can be retrieved instantly.
This makes payments at the register smooth and smart.

Quick access by simply bending into a "V" shape

|Bills without folding, as they are

Bills are stored flat without folding. This prevents creases, making them easy to use in vending machines and self-checkout counters.

Smooth insertion and removal of unfolded bills

|Temporary cards stored beautifully

The bill holder section can store cards not frequently used. This does not affect the wallet's opening and closing, and cards remain easy to retrieve.

Temporary cards in the bill holder - Hitoe® Fold Less -Etretat-
Temporary cards in the bill holder

|Easy-to-access, spill-proof coin pocket

The coin pocket features a simple design without zippers or snaps. The shallow pocket and short flap make it easy to access coins and prevent them from spilling. It can hold 15 coins (¥999) or more.

Coins - HITOE FOLD less
Spill-proof and easy-to-use coin pocket

Comfortable in Your Pocket

So thin, you'll forget it's even in your pocket.
Unprecedented smartness makes cashless payments even more comfortable.

The epitome of minimalism: Hitoe® Fold Less - Etretat - | French calfskin reflecting the coast of Etretat
[Mottainai] Hitoe® Fold Less - Etretat - v.2022 Sale price$276.00 USD Regular price$368.00 USD